Web 2.0

Totally agree with Rick Anderson particularly about the importance of user education. The public training can't expand fast enough in this environment. To Michael Stevens idea that "new technologies are not implemented for the sake of coolness and status" and that we're not in the techno-worship business I would add that a little carrot of coolness and status has to be a recognized part of the marketing of libraries. The coolness/status experience sought by many of the Web users at my location, particularly in the microcosm of social networking, is what keeps the butts in the seats.